A gamified therapy app

Download on the App Store
Merrier screen Merrier screen
The Goal Target

To create an app that helps users overcome stress and anxiety in a friendly, positive and colorful environment. We found that a lot of mental health apps are too somber or don’t provide enough interest and motivation for the user to carry on using it.

This was a complete UI/UX project where we worked on the user experience, user interface, screenshots, video and logo design.

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Our Process Target

1) Research

First, we looked into the niche, target market and competitors of the app. By analyzing these aspects we gained valuable insights into what users loved and what they were missing from similar apps.

Since Merrier also uses gamification, we looked into popular games and other apps that use this strategy.

2) UX

We created the wireframes. We focused on creating a smooth user experience with plain and straightforward navigation. In order to implement gamification successfully, we used the Octalysis Gamification Framework.

3) UI

We formed and polished the visual style of the app. We created delightful graphics, picked out the perfect color scheme, and made sure the overall app appearance was cohesive.

4) Logo, screenshots & extras

We created beautiful screenshots for all screen types, the preview video, and the logo. This is the last but incredibly important step. Your app store presence is very important as it’s the first look people get into your app.

Results Award

We created a beautiful app that stands out from other mental health apps. Users can overcome stress by setting themselves actionable tasks (“quests”), tracking their progress, listening to calming sounds and reading about mental health. The app has been praised for being unique and well designed.

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